The market already prices Joby as a category leader, so most equity upside comes from de-risking two things: (1) certification and safe, repeatable early service, and (2) evidence of manufacturing throughput with acceptable quality and cost. Recent signals (
Blade integration, infrastructure partnerships, and manufacturing capacity expansion plans) improve the odds of a credible city-by-city rollout. By 2031, if Joby is seen as the “operating playbook + supply” winner (not just an airframe), it can sustain a growth premium versus traditional aerospace, but capital intensity keeps the premium bounded.