The upside is mainly a mix shift: fewer low-value customers, more defense/security
RF workflows, and weather programs that embed into operational systems. The non-linear unlock is turning raw satellite data into “verified decision inputs” (provenance, auditability, and SLAs) so customers pay for trust and uptime, not just pixels/profiles. The limiter is that this is still an operations-and-
capex business with government timing risk; so even in the good case, the company likely earns a mid-range peer
multiple rather than a software premium.