The binding risk is trust: as an inline control plane, a few broad outages can cap
penetration in mission-critical/regulatory workloads. Second is distribution economics: hyperscalers and security suites can bundle adjacent functions cheaply, pushing Cloudflare to defend pricing via measurable outcomes (
SLAs/warranties) and irreplaceable network placement. Finally,
edge-AI could tempt
capex-heavy expansion before utilization is predictable.