A 2–3× outcome is driven by (1) continued
land-and-expand as customers standardize on one ops workflow layer across apps, infra, and security signals, and (2) AI workloads pushing higher operational spend that is harder to “optimize away” if packaging shifts toward governance and reliability outcomes. The
multiple likely compresses as Datadog gets larger and peers stay competitive, but can remain premium if Datadog becomes the default control surface for monitoring plus safe automation, not just a
telemetry bill.