The main risks are not product irrelevance today but value-capture slippage over time:
hyperscalers can squeeze the cross-cloud premium, open standards can reduce lock-in, AI workloads may prove less monetizable than hoped, and any trust or security setback can slow regulated adoption. Snowflake is financially strong enough to invest through these issues, but it still must prove that agentic and workflow features become paid, governed production activity rather than product theater.